Category Archives: Management

REPLY TO POST

responding to other student post

the discuss

The key things you have learned from the other student’s answer,
The professional lessons you can take from considering both your answer and the other students answer, how you can apply these in your professional life, and why these things are important to you professionally, and
The personal lessons you can take from considering both your answer and the other students answer, how you can apply these in your personal life, and why these things are important to you personally.
Each of these three points should be given reasonably equal weighting in your reply post.
When responding to other student posts

Word count for your response(s) to other student posts: 250 words  +/- 10%

Case 22

Writing Requirements

The Essay must be 5 pages long. Please answer the questions in paragraph format. Paper must have an introduction with a clear thesis statement, a body discussing the three main points and a conclusion.
Conduct research to find relevant information using reliable sources to support your views. (Use at least 2 academic books and 3 scholarly articles from a library database)
Use APA Style for in-text citations, and references

Review the following 2 videos:

Louis Vuitton Rules Global Luxury as Top Brand of 2015
Inside Louis Vuitton’s success

Answer the following:

1. What are the major elements of LVMHs competitive strategy in the branded luxury products industry? How well do the pieces fit together? Is the strategy evolving?

2. How have LVMHs corporate strategy choices strengthened or weakened its competitive position in the branded luxury products industry?

3. Is LVMHs international strategy best characterized as a multi-domestic strategy, global strategy, or transnational strategy?

4. Does it make good strategic sense for LVMH to compete in all of its current segments? Which of its product lines Wine and Spirits, Fashion and Leather Goods, Perfumes and Cosmetics, Watches and Jewelry, Selective Retailing, and Other do you think is/are most important to LVMHs future growth and profitability? Should one or more of these current segments be discontinued? Why?

5. What strategic issues confront LVMH in 2016? What market or internal circumstances should most concern CEO Bernard Arnault and his companys senior leadership team?

6. What recommendations would you make to Arnault to address the strategic issues confronting LVMH in 2016 in order to sustain its impressive growth in revenues and profitability?

Calculate the following ratios for Nucor for 2016: (find and use the Nucor annual report: http://www.nucor.com/investor/)

a. Gross profit margin
b. Operating profit margin
c. Net profit margin.
d. Times interest earned coverage
e. Return on shareholders equity
f. Return on assets
g. Debt-to-equity ratio

Case 9. Lululemon Athletica, Inc. in 2016: Can the Company Get

Writing Requirements

APA format, 34 pages in length (excluding cover page, include abstract, and 3-4 reference list. Answer the following questions in paragraph form, each question should have a response of 4-5 sentences.

1. How strong are the competitive forces confronting lululemon in the market for performance-based yoga and fitness apparel? Do a five-forces analysis to support your answer.

2. What does your strategic group map of the performance sports apparel industry look like? Is lululemon well positioned? Why or why not?

3. What do you see as the key success factors in the market for performance-based yoga and fitness apparel?

4. What does a SWOT analysis reveal about the overall attractiveness of lululemons situation?

5. What are the primary components of lululemons value chain?

6. What are the key elements of lululemons strategy?

7. Which one of the five generic competitive strategies discussed in Chapter 5 most closely approximates the competitive approach that lululemon is employing?